by Tim Lantz

June 27, 2011

call center

In a passage from The World Is Flat, Thomas L. Friedman describes a call center in India that handles pizza deliveries in America. An American places an order with someone in India, who passes the information back to the caller’s local community. Reading this information encouraged Sun Shuming, who’s been in a wheelchair since he was two years old. He was looking for a way to help people like himself. If those in one country could be a part of the daily lives of those in another country, he reasoned, it no longer mattered who was on the other end of the line. Two years later Sun is the president of Dalian EnSun Technology Co. Ltd., located in the High-Tech Industrial Zone. The company, open since June of 2009, employees 170 workers - 70% of whom are disabled. Forty employees, blind, work from home. Forty-four employees are heavily disabled but can still work.

Outside the building that houses EnSun, Li Shizhen, from the Internet Industrial Administrative Office, seems excited. Before the elevator stops, he explains that the government has been looking for new opportunities for disabled people. He says that with 84 million physically disabled people in China, “society can’t be in harmony if the disabled aren’t included.” The government encourages EnSun’s growth, providing about half its contracts—including 123456, the recent population survey—and simplifying policies for it’s licensing. “Here is a successful case,” Li says.

Upstairs, Liu Miao, service manager, herself in a wheelchair, leads a tour around the offices. One side of EnSun is a rotunda, its window extending almost 180 degrees. Two circles of desks, one around the other, form the majority of the room, with the managers sitting in the inner. This is the call center. Most of the people are in wheelchairs. At the desks, adjustable by special design, calls come in, and the employees take down information—sometimes about problems with products, right now mostly the results of a survey about cars—before passing the information onto clients. Liu describes it as filtering information down to the basics. The call center is just beginning to explore telemarketing. For now, the call center handles calls made all around China.

Throughout the offices, there is a remarkable lack of doors. Sun, who speaks confidently, explains this away partly as an open-door policy but more as his idea of border-free living. There are just too many stairs, he says, laughing. His company pays more attention than other companies to surroundings, he observes. The tea table, for example, is low. Instead of a water cooler and its requirement of having to lift a heavy water bottle, a pump draws the water out of a bottle on the floor. In fact, the tea area is remarkable in its own right, with what look like ribs, specially designed to absorb the light from the room. Talking on the phone can be stressful, Sun says, so every worker is allowed to have tea at their desks, or they can come here and relax. Next to the tea area is a little library, its books donations from the government.

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by Tim Lantz

June 27, 2011

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